Wednesday, 8 March 2006

Online concerts

This article from Slashdot, about musicians playing concerts online demonstrates a fundamentally right understanding of the opportunities the web brings. Ordinarily, a budding artist would find it difficult to get a public space to perform, let alone drum up an audience from the local area. Online, you don't have to be big to broadcast and your audience can be all over the globe, from Austria to Zimbabwe. An artist who would normally spend many years gathering a following can very quickly, through word of mouth (and those other things the web is good for), grow a fan base significant enough to make a real go of a musical career.

Mokalus of Borg

PS - It's good to see some people understanding the web as an opportunity, not a threat.
PPS - Especially in the music business.

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